How It Works

Three simple steps to getting expert feedback on your landing page

1

Upload or Paste a URL

Upload a screenshot or paste your page URL. No signup required for your first roast.

  • ✓ Works with any landing page — screenshot upload or URL
  • ✓ No install, no code, no account needed for the first roast
  • ✓ Takes less than 10 seconds to upload

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2

AI Analyzes

Our AI analyzes your page from 6 expert perspectives in just 2 minutes.

  • ✓ Analyzes 50+ conversion optimization factors
  • ✓ Checks both desktop and mobile experience
  • ✓ Powered by advanced conversion AI trained on 500+ pages
Conversion factors checked
Visual hierarchy evaluated
Copy & messaging reviewed
Generating expert insights...
Building your report
3

Get Results

Receive a comprehensive report with actionable fixes, before/after examples, and copy suggestions.

  • ✓ Conversion score out of 100
  • ✓ Top issues ranked by impact
  • ✓ Quick wins with before/after copy examples
  • ✓ Expert perspective from 6 different viewpoints
72

Conversion Score

● 3 critical issues found
● 5 quick wins identified
● AI copy rewrites ready

What's Included in Every Report

Conversion Score

Your landing page gets scored 0–100 based on conversion potential. Benchmark against thousands of pages.

Critical Issues

Top issues ranked by impact. Fix these first for the biggest conversion gains (15–25% typical).

Quick Wins

High-impact, low-effort fixes you can implement in minutes. Includes copy, design, and UX suggestions.

6 Expert Perspectives

Analysis from conversion specialist, designer, copywriter, trust architect, psychologist, and UX engineer.

Copy Suggestions

Before/after examples of better headlines, CTAs, and body copy that convert more visitors.

Mobile Analysis

Specific recommendations for mobile UX, touch targets, readability, and load times.

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See It In Action

Watch a real landing page get roasted in under 2 minutes

Demo video coming soon

Meet Your Expert Panel

Every roast analyzes your page through 6 different expert lenses

Conversion Specialist

Focused on maximizing signup rates, demo requests, and purchases. Analyzes CTA placement, visibility, and persuasiveness.

  • ✓ CTA optimization
  • ✓ Funnel clarity
  • ✓ Conversion psychology

Designer

Evaluates visual hierarchy, spacing, color usage, and overall aesthetic. Checks for brand consistency and modern design patterns.

  • ✓ Visual hierarchy
  • ✓ Color & contrast
  • ✓ Layout & spacing

Copywriter

Reviews messaging clarity, voice consistency, and persuasive language. Identifies missed selling opportunities and weak value props.

  • ✓ Messaging clarity
  • ✓ Value proposition
  • ✓ Tone & language

Trust Architect

Checks for social proof, testimonials, guarantees, and credibility signals. Identifies trust gaps and objection-handling weaknesses.

  • ✓ Social proof
  • ✓ Guarantees
  • ✓ Credibility signals

Psychologist

Analyzes persuasion principles, emotional triggers, and decision-making patterns. Identifies psychological barriers to conversion.

  • ✓ Persuasion tactics
  • ✓ Emotional triggers
  • ✓ Decision psychology

UX Engineer

Evaluates usability, accessibility, performance, and mobile responsiveness. Checks for technical issues affecting user experience.

  • ✓ Usability testing
  • ✓ Performance metrics
  • ✓ Accessibility compliance

Real Results From Real Users

❌ Before

  • –Confusing value proposition
  • –Weak CTA with low contrast
  • –No social proof or testimonials
  • –Poor mobile experience
  • –Unclear what product does
  • Conversion rate: 1.2%

✅ After

  • ✓Clear, benefit-focused headline
  • ✓Prominent orange CTA button
  • ✓Customer logos + testimonials
  • ✓Mobile-optimized layout
  • ✓Clear value + 3-step process
  • Conversion rate: 3.1% (+158%)

Average conversion lift after implementing recommendations: +27%

See It For Your Page

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